Atlanta Falcons Football Schedule, News, Tickets, Scores, Players, Blogs, Videos, Links and More
More Fan Site Teams:

NFL Would Boost TV Ratings, Ad Revenue If US Ban On Sports Betting Lifted, New Report Says

NFL Would Boost TV Ratings, Ad Revenue If US Ban On Sports Betting Lifted, New Report Says
Published On: Tue, Feb 14
Jan 27, 2017; Kissimmee, FL, USA; Sky Sports broadcaster Neil Reynolds (left) interviews NFC cornerback Richard Sherman of the Seattle Seahawks (25) during practice for the 2017 Pro Bowl at ESPN Wide World of Sports Complex. Mandatory Credit: Kirby Lee-USA TODAY Sports

MoffettNathanson Research released a report called NFL Season Recap " Its All Over But the Crying (paywall), looking back at 2016-17.

Part of the analysis focused on sports betting, and opportunities missed by the NFL to generate more interest and revenue. The NFL has generally tried to distance itself from the possibility of legal sports betting.

Commissioner Roger Goodell routinely says his league is opposed to it. Thats in the face of the fact that Americans wager billions of dollars illegally every year on NFL games. Federal law prohibits single-game wagering outside of Nevada.

Heres the top-level analysis from the reports section on sports betting:

One potential change in the direction of viewership and ad dollars would be an evolution in the NFLs view of legalized national sports gambling.

Up to this point, the NFL has been reluctant to embrace [NBA Commissioner Adam] Silvers point of view. Perhaps that would change if broader business decisions " and the health of the NFLs TV partners " were taken more into account.

This report from the leading media analyst on Wall Street shows TV partners why legalizing sports betting would boost viewership and grow advertising revenue, said Sara Slane, the American Gaming Associations senior vice president of public affairs, in a release highlighting the sports betting component of the report. We invite broadcasters and advertisers to join our growing coalition to advocate for Congress to lift the failing federal ban on sports betting.

The nitty-gritty on sports betting and engagement

Here are some of the numbers from the report, per the report:

If the US were to legalize sports betting, roughly 10 percent of non-bettors would be likely to bet on sports, which would raise the overall time spent by viewers watching NFL games.

Read the complete news article here...


More Featured News

2017 NFL schedule: League reportedly hoping to unveil full schedule in late April
Published On: Tue, Mar 28
The release of the NFL schedule has become much more than an announcement with a long list of football games to be played in the future. Its become a full-blown spectacle, with a three- or four-hou...
Leaping block attempts on field goals, extra points expected to be banned
Published On: Tue, Mar 28
NFL owners are expected to pass a rule on Tuesday that will prohibit players from leaping over linemen to try to block field goal and extra-point attempts, sources told ESPN's Adam Schefter.Sources...
Thomas Dimitroff would like both teams to get a chance in overtime
Published On: Tue, Mar 28
Falcons General Manager Thomas Dimitroff lost the Super Bowl in overtime last month, so its understandable if hes a little sore about sudden death.Dimitroff said on PFT Live that hed like to see th...
NFL Owners Approve Raiders' Relocation Proposal
Published On: Mon, Mar 27
NFL owners have given the Oakland Raiders the green light to continue with their current home in the East Bay in favor of Las Vegas.Stay tuned for updates.Monday could be the day many fans of...
NFL owners to rake in absurd money in Rams, Chargers and Raiders relocation fees
Published On: Mon, Mar 27
NFL owners are in Phoenix, Arizona for the Annual League Meeting, and theyre expected to approve a proposal that would send the Oakland Raiders to Las Vegas.Now we have at least one idea about why ...
Brett Favre comes out to throw to Robert Alford
Published On: Thu, Mar 23
Falcons cornerback Robert Alford, who returned an interception 82 yards for a touchdown in Super Bowl LI, is working out with Hall of Fame quarterback Brett Favre.We dont know if Alford was working...
Hugh Thornton reacts to becoming a Falcon
Published On: Thu, Mar 23
The Atlanta Falcons Tuesday picked up offensive guard Hugh Thornton, who spent the past three seasons with the Indianapolis Colts.Thornton took to Instagram to thank fans and announce his new home ...
Julio Jones: The foots good
Published On: Thu, Mar 23
Falcons wide receiver Julio Jones, who recently had foot surgery, gave an update after his appearance at the state capitolWednesday.Im good, Jones told The Atlanta Journal-Constitution. The foots g...
ESPN formally announces Suzy Kolber, Samantha Ponder, Trey Wingo to head NFL studio shows
Published On: Thu, Mar 23
Three weeks ago, Jim Miller reported that ESPN would replace Chris Berman with a trio of studio hosts: Trey Wingo, Suzy Kolber and Samantha Ponder. On Thursday, ESPN finally confirmed the news, ann...
Devonta Freeman on Super Bowl loss: Like a scar youll see forever
Published On: Wed, Mar 22
The Atlanta Falcons are now far removed from their Super Bowl LI meltdown against the New England Patriots. The players have moved on to off-season workouts, vacations and spending time with their ...
Jerseys Hats Shirts Sweatshirts

Name Pos
Matt Ryan QB
Matt Bryant PK
Alex Mack C
Desmond Trufant CB
Tom Compton OT
Dashon Goldson S
Jonathan Babineaux DT
Adrian Clayborn DE
Josh Harris LS
Sean Weatherspoon LB
See All Players