Atlanta Falcons Football Schedule, News, Tickets, Scores, Players, Blogs, Videos, Links and More
More Fan Site Teams:

NFL Would Boost TV Ratings, Ad Revenue If US Ban On Sports Betting Lifted, New Report Says

NFL Would Boost TV Ratings, Ad Revenue If US Ban On Sports Betting Lifted, New Report Says
Published On: Tue, Feb 14
Jan 27, 2017; Kissimmee, FL, USA; Sky Sports broadcaster Neil Reynolds (left) interviews NFC cornerback Richard Sherman of the Seattle Seahawks (25) during practice for the 2017 Pro Bowl at ESPN Wide World of Sports Complex. Mandatory Credit: Kirby Lee-USA TODAY Sports

MoffettNathanson Research released a report called NFL Season Recap " Its All Over But the Crying (paywall), looking back at 2016-17.

Part of the analysis focused on sports betting, and opportunities missed by the NFL to generate more interest and revenue. The NFL has generally tried to distance itself from the possibility of legal sports betting.

Commissioner Roger Goodell routinely says his league is opposed to it. Thats in the face of the fact that Americans wager billions of dollars illegally every year on NFL games. Federal law prohibits single-game wagering outside of Nevada.

Heres the top-level analysis from the reports section on sports betting:

One potential change in the direction of viewership and ad dollars would be an evolution in the NFLs view of legalized national sports gambling.

Up to this point, the NFL has been reluctant to embrace [NBA Commissioner Adam] Silvers point of view. Perhaps that would change if broader business decisions " and the health of the NFLs TV partners " were taken more into account.

This report from the leading media analyst on Wall Street shows TV partners why legalizing sports betting would boost viewership and grow advertising revenue, said Sara Slane, the American Gaming Associations senior vice president of public affairs, in a release highlighting the sports betting component of the report. We invite broadcasters and advertisers to join our growing coalition to advocate for Congress to lift the failing federal ban on sports betting.

The nitty-gritty on sports betting and engagement

Here are some of the numbers from the report, per the report:

If the US were to legalize sports betting, roughly 10 percent of non-bettors would be likely to bet on sports, which would raise the overall time spent by viewers watching NFL games.

Read the complete news article here...


More Featured News

NFL Rumors: Who will get cut in 2018 among former Pro Bowl players?
Published On: Tue, Feb 20
Plenty of talented veterans will be available in the current 2018 NFL free agency pool. But those players will soon get some big-time company on the open market from notable names cut by their team...
Taylor Gabriel grateful Falcons wanted him, but free agency is a business
Published On: Mon, Feb 19
There was a time not too long ago when Taylor Gabriel said he wanted to be with the Atlanta Falcons "forever." Unfortunately, the soon-to-be free agent wide receiver knows fulfilling such a desire ...
NFL free agency rumors: Who will get cut in 2018 among former Pro Bowl players?
Published On: Wed, Feb 14
Plenty of talented veterans will be available in the current 2018 NFL free agency pool. But those players will soon get some big-time company on the open market from notable names cut by their team...
NFL Rumors: Who will be most active teams in NFL Free Agency?
Published On: Tue, Feb 13
Were roughly one month from the NFLs annual free-agent shopping spree, when " despite general managers best efforts to build rosters primarily through the draft " executives often cannot resist the...
Devonta Freeman will possibly be ready for OTAs
Published On: Sat, Feb 03
Falcons running back Devonta Freeman played through a MCL and PCL injury in his knee at the end of the 2017 season. Three weeks removed from his teams final game, Freeman provided an update on his ...
Atlanta Falcons owner: We want Matt Ryan here for life
Published On: Fri, Feb 02
The Atlanta Falcons reached the Super Bowl last year on the heels of a fantastic season by Matt Ryan, and the team understands that signing their franchise quarterback to a long-term contract will ...
Falcons Open To Signing S Ricardo Allen To Long-Term Extension
Published On: Thu, Feb 01
Falcons GM Thomas Dimitroff said they would be open to signing S Ricardo Allen to a long-term deal, as opposed to having him play out the 2018 season under a restricted tender.Yes, I believe we can...
Arthur Blank was not happy that Robert Kraft put 283 diamonds in Patriots rings
Published On: Thu, Feb 01
After New England came back from a 28-3 deficit to beat Atlanta in last years Super Bowl, Patriots owner Robert Kraft celebrated that comeback by putting 283 diamonds in his teams Super Bowl rings....
Fox reportedly near deal to win broadcast rights to Thursday Night Football
Published On: Wed, Jan 31
Scott Soshnick and Lucas Shaw of Bloomberg report that Fox is close to a deal for the broadcast rights to Thursday Night Football. Foxs Thursday Night Football bid is reportedly higher than the $45...
Roger Goodell: NFL is prepared for legalized gambling
Published On: Tue, Jan 30
The NBA might very well be fully supportive of legalized sports gambling around the United States, but that doesnt mean the NFL will fall in line.The league has consistently opposed any expansion o...
Jerseys Hats Shirts Sweatshirts

Name Pos
Matt Ryan QB
Matt Bryant PK
Alex Mack C
Desmond Trufant CB
Adrian Clayborn DE
Ahtyba Rubin DT
Sean Weatherspoon LB
Josh Harris LS
Ben Garland G
Brooks Reed DE
See All Players